Mon, 10 Feb 2025

Mon, 10 Feb 2025 Super Bowl 59 ads recap: Watch all the star-studded commercials from Nike, DoorDash, Dunkin' and more

Super Bowl 59 is in the books. Reigning champion Kansas City Chiefs took on the Philadelphia Eagles in New Orleans, but fell short of the three-peat.
Pre-Game Hype
* The Manning brothers (Peyton and Eli) will participate in FanDuel's "Kick of Destiny" challenge, where they'll attempt to kick a 25-yard field goal. If both miss, the marker will move up five yards.
* Rob Gronkowski had previously participated in this challenge. Halftime Show
* Kendrick Lamar is headlining the halftime show, along with R&B singer SZA.
* Lamar's recent single "Not Like Us" swept all five categories it was nominated for at the Grammys. Broadcasting and Streaming
* The Super Bowl will be broadcast on Fox, with an option to watch in Spanish on Fox Deportes or Telemundo.
* For the first time, the game will be available on Tubi, a free streaming service owned by Fox. This allows consumers without cable TV subscriptions to watch the game for free. Advertising
* Advertisers have paid a record amount for spots during the Super Bowl this year, with some 30-second commercials priced at $8 million.
* The game is expected to attract a large audience, potentially even more viewers than last year's event (123.7 million). Other News and Notes
* Kendrick Lamar is launching a national tour with R&B singer SZA in April.
* Drake recently sued Universal Music Group, claiming the label defamed him by distributing a "false and malicious narrative" related to one of Lamar's songs. Overall, this article provides a comprehensive overview of the Super Bowl, covering various aspects from pre-game hype to broadcasting and advertising.
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