Wed, 03 Sep 2025

Wed, 03 Sep 2025 Luigi Mangione's likeness used to model shirt on Shein

An image with the likeness of Mr Mangione was used to advertise a white, short-sleeved shirt.

* Shein has launched an investigation after using an image of Luigi Mangione, accused of murdering UnitedHealthcare CEO Brian Thompson, to model a shirt on their website.
* The image appeared to show Mangione wearing a white, short-sleeved shirt and was likely created using artificial intelligence (AI) or manual photo editing.
* A spokesperson for Shein stated that the image was provided by a third-party vendor and was removed immediately upon discovery.
* An investigation is underway to determine how the image was made and who was responsible for selling it on the website.
* Experts have suggested that the image may have been created using AI, with signs including inconsistent lighting and texturing of the skin.
* The image was priced at around $10 (£7.50) and was likely used as a model for a shirt sold on the Shein website.
* Mangione pleaded not guilty to all federal charges brought over the fatal shooting of Mr Thompson in April, and is facing trial with prosecutors seeking the death penalty if he is convicted.
* The case has sparked controversy and public reaction, with some supporting Mangione as a folk hero due to his perceived opposition to America's private health insurers.
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