Thu, 30 Oct 2025

Thu, 30 Oct 2025 Apple claims 'tremendous' global uptake of latest iPhones

Apple's thinnest iPhone, the Air, plus the latest 17 models helped boost sales in September.

* Apple's latest iPhones have received a "tremendous response" globally, said CEO Tim Cook.
* Despite missing estimates for iPhone sales in its fourth quarter, Apple expects revenue to be up to 12% higher this holiday season than last year.
* The company attributed the missed estimate to supply constraints and a lag in shipments to China.
* The new iPhone Air has been a major contributor to sales, with demand strong globally.
* Apple reported overall revenue of $102.5bn for its fourth quarter, beating estimates.
* iPhone revenue specifically came in slightly below expectations at $49bn.
* Cook said that global demand for iPhone 16 and 17 models has been robust despite supply constraints.
* The company took a $1.1bn hit from tariffs in the recent quarter and expects another $1.4bn hit in the holiday quarter due to US trade policies.
* Amazon reported quarterly results, projecting sales between $206bn and $213bn for the current quarter, largely in line with expectations.
* Apple's stock has lagged behind rivals Microsoft and Alphabet, which have reported faster growth in their cloud computing businesses.
* The company is expected to face increased competition from other tech giants in the AI boom.
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