Thu, 18 Dec 2025
Meta is encouraging users to verify themselves to unlock more features or engagement with their posts.
Meta is testing a limit on link sharing for non-subscribers on Facebook, with users in the UK and US receiving notifications that they can only share 2 links per month without paying £9.99/month for Meta Verified. The test aims to understand whether allowing more posts with links adds value for subscribers. Experts say this move signifies Meta's bid to monetize its platforms by making certain features, including content distribution, available only to paid users. This approach is similar to Twitter's verification scheme under Elon Musk, where verified accounts get a blue tick and increased visibility. However, experts warn that this could have significant implications for creators and businesses who rely on Facebook as part of their growth or traffic strategy.
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