Thu, 02 Apr 2026 Thorne is on pace for $650 million in sales as Gen Z fuels a supplement boom

Thu, 02 Apr 2026

Thu, 02 Apr 2026 Thorne is on pace for $650 million in sales as Gen Z fuels a supplement boom — despite subscription fatigue

Thorne has been around for 42 years but between 2022 and 2025, its business more than doubled thanks to health-conscious Gen Z and millennial shoppers.

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Thu, 02 Apr 2026 Thorne is on pace for $650 million in sales as Gen Z fuels a supplement boom — despite subscription fatigue