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Wed, 01 Jul 2026

Wed, 01 Jul 2026 Halifax brand to be scrapped after 173 years

Lloyds says it remains committed to the town of Halifax and very little will change for customers.

* Lloyds Banking Group will scrap the Halifax brand after 173 years, with all customer accounts being rebranded to Lloyds.
* The move is aimed at simplifying the group's portfolio and comes despite efforts by local politicians to save the Halifax brand.
* No job cuts are being announced as part of the shake-up, but Halifax branches will either be rebranded to Lloyds or closed.
* Lloyds has promised that very little will change for customers, with the same app design, branches, and services remaining in place.
* The decision was rooted in efforts to simplify the group's portfolio, with the distinction between Halifax and Lloyds seen as becoming less prominent in recent years.
* Local politicians have expressed disappointment at the move, but welcomed Lloyds' commitment to continued investment in the town of Halifax.