Stories

Wed, 02 Sep 2026

Wed, 02 Sep 2026 School opens uniform shop to sell items 'at cost'

The Winston Churchill School in Woking says the approach cuts £20 off the price of blazers.

* The school's head teacher, Zoe Johnson-Walker, said that the new rules limiting secondary schools to three branded items would save parents up to £50.
* Parents have told the school they want fewer costly branded items, and the school has redesigned its uniform accordingly.
* The school had proposed removing branded blazers but found a large demand from parents to sell them with badges on, which they've managed to do at no additional cost.
* The school's uniform shop sells plain black PE shirts after requests from parents, while maintaining standards by keeping some branded items.
* Charity Stripey Stork, which supports families, said that the back-to-school period puts pressure on families' finances and gave out over 15,000 uniform items through its School Days campaign.